Brand Identity | Graphic Design | Logo Application

Leadership Experience Branding
Client/Company: Insomniac Games
Year: 2024
Goal: Develop a brand system for the company's annual leadership conference, usable for the following years and compatible with thematic additions to each year's topic highlight.
Challenge: The logotype and symbol may deviate from the parent company's branding, but the branding must reflect and represent the primary values of the company.
Deliverables:
-    Logo symbol and type lockups
-    Brand specification manual
-    Mockups and applications
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